Columnist: Ed Travis
Club Champion Opens Location in Cleveland
By: Ed Travis Most golfers have heard the easiest way to improve their game is to play with professionally fitted clubs. Not just the driver, but also irons, wedges and putter. Professional fitting is what Club Champion does and after a fitting session, my game improved immediately. Changing to a new driver, with a […]
Dangerously Wrong
By Ed Travis “Whilst delighted for all the players, it’s quite sad to see The Old Course of St Andrews brought to her knees by today’s ball & equipment.” This was a quote on Twitter from nine-time major champion, Gary Player referring to the low scores recorded at the Alfred Dunhill Links Championship last month. […]
Latest Trends in Golf Equipment
By: Ed Travis My crystal ball has a big crack in it, but I see two new trends worth noting in the golf club business. Both involve the development of clubs with limited appeal and at this point neither can are can’t-miss prospects. Ultra-High-End Priced Clubs First, is the appearance of ultra-high-end […]
Fuzzy Thinking, Let’s Look at the Facts
By: ED TRAVIS “Fuzzy thinking, even by well-known and respected GOLF people is still fuzzy thinking.” When the topic of, “How FAR a Golf Ball Flies,” comes up in locker rooms and 19th hole discussions. “Fuzzy Thinking” quickly results in a call to, “We must do something before the game is RUINED!” Respected icons of […]
Ten Rounds with the Tour XDream
A friend, who handles publicity for several golf equipment companies, called to say he had just taken on a new putter company and would like me to test their product. My first reaction was, “Oh goodie, another putter.” I have lost track of the number of putters I have tried over the years, many of […]