Columnist: Golf Equipment Reviews
Bridgestone’s New e6 & e12 Golf Balls
By Ed Travis Bridgestone e6 A new version of the popular Bridgestone e6 retains the two-piece construction that produces low spin off the driver for distance and now has a thinner Surlyn cover. Since 2005, Bridgestone has found success with the e6 ball. The latest version is still targeted for players with low […]
2021 MUST HAVE Golf Equipment Items
By Ed Travis Zero Friction Stand Bag If you’re New Year’s Resolution was to lose weight and walk more on the golf course, Zero Friction has introduced a lightweight stand bag with dual strap and useful features including a six-way top to make carrying those sticks a lot easier. Getting the right carry […]
Golf Pride Introduces Concept Helix
By Ed Travis Have you ever wondered why no one has come up with an easier answer to regripping golf clubs? Golf Pride has broken the DaVinci Code and now every golfer can change their own grips. No need for a vice chuck, tape, or solvent, simply use the internal friction torque mechanism that slides inside […]
ACE Indoor’s Expertise is Golf Simulators
New product offerings coming out ahead of cold weather By Fred Altvater Most golfers have visited a golf simulator to get in a few swings during the snowy winter months. Even better, many even dream about installing their very own sim in their man cave. Michigan PGA Tour player Ryan Brehm for example relied […]
Club Sales Boom BUT the PGA Merchandise Show is a No Show!
By Ed Travis Sales of golf clubs are booming, but health considerations caused cancellation of the annual PGA Merchandise Show. Both results have been driven by effects of the COVID-19 pandemic. The social distancing requirements to reduce the spread of the virus are perfectly matched to playing golf, as people looked for “things […]
Srixon’s Soft Feel & Soft Feel Lady Golf Balls
By Ed Travis With women being the fastest growing segment of the golf industry, Srixon has launched the 12th Generation of the Soft Feel golf ball with a two-piece ionomer cover and a complimentary model for women. Srixon’s share of the golf ball market is continueing to grow. Golf DataTech research has concluded that […]
Just for the Ladies: Big Bertha REVA Driver
By Ed Travis Callaway Golf is urging women to “unlock their inner distance” with their new Big Bertha REVA driver. This new product geared to women golfers and in born from Callaway’s belief, “If you want to hit the ball farther, you have to hit it straighter,” Of course, that is […]
Review: GolfLogix Green & Yardage Books
By ED TRAVIS GolfLogix knows that to score well you must putt well. Hitting the ball on the correct line with the proper speed is a skill honed by experience and assumes the player can see the proper line. The green reading smartphone app from GolfLogix is used by over 5 million players around […]
Review: Callaway’s New Chrome Soft & Chrome Soft X
By Ed Travis Four years can be a long time, but in golf equipment aging, it is a very long time. Four years ago, Bridgestone was riding high with a golf ball market share in the high teens, making it a strong competitor to Titleist. Callaway introduced the Chrome Soft ball and it […]
Improved High Heat Fairway Clubs
“The most significant new technology for amateurs in the past 25 years” By Ed Travis Knuth Golf started with the simple idea of making high quality golf clubs optimized for amateur players, not professionals – the benchmark often used by other companies for their designs. The first High Heat brand metalwoods and hybrids were well received – yet when the USGA increased the allowable amount of rebound for areas of the face outside […]